By the proof. team ·
proofbrasil.com is our own website for the Brazilian market, in Portuguese, English and Spanish. We used it to try the things we like to build for clients.
What happens on the first screen?
A hand adjusts the gripper of a robot arm. Move the pointer over the photo and a fluid follows it, changing what you see underneath. It is drawn by the graphics card, so it stays smooth.
What happens when you scroll?
The photo shrinks into a card and a line of light writes the name of the studio over it. Then the story of the studio is set in large type, and the work passes sideways, like a gallery wall.
Why does it matter for a client?
Because every effect there had to work on a phone, in three languages, and for people who turn animations off. The site we build for you is simpler, and it is held to the same standard.
Where can you see it?
At proofbrasil.com.